Tighten
You have a special thread in your towel you can use to make it stand up by tightening it.
Imagine pulling this thread and watch as your towel tightens and goes rigid, standing up almost completely on its own (except that the thread did it).
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You tighten your towel before you eat tater (てい) tots every night. That way it stands up nice and straight next to your eating chair, ready for all that delicious tater tot grease that gets on your fingers.
A tightened towel stands up for easy grease cleanup. No wiping on your pants, no dripping on the floor.