Hard Liquor
The alcohol that needs measurement is hard liquor. Drinking too much hard liquor isn't good for you, so you must make sure to measure it out in precise quantities.
Imagine the hard liquor as you measure it out. Hear it pouring out of the bottle into a little measuring cup as you catch the whiff of strong alcohol in the air.
ちゅう, ちゅ
かも
None
You know who enjoyed hard liquor a lot? Chewbacca (ちゅう). He was always drinking, which is concerning when you think about all the driving he did.
Imagine Chewbacca drinking hard liquor all the time while Han Solo told him he needed to stop and get help, but Chewbacca just did his yell thing and drank more hard liquor.